List Management
List Management
The PurpleFruit system will help manage all of your email lists automatically. You will never need to fret about unsubscribers, bounces or duplicate subscriptions.
Removing the worry from list management You will certainly not lose any sleep when it comes to managing your email subscribers. Automatically the PurpleFruit system removes any unsubscribed contacts, soft or hard bounces and automatically adds any new opt-ins.
PurpleFruit continues to work at cleaning your list by logging all your bounces making it impossible to add bad email addresses into your lists by mistake.
Managing Unsubscribes
We uphold a total list of your unsubscribes so if you try to add an already unsubscribed contact, the system will stop this happening during a list import. This takes the hassle out of managing your list! Also if by accident someone unsubscribes, they can always resubscribe in the subscription center.
Clicks
See precisely who clicked on your links and which specific link they clicked. Really start to understand what motivates your subscribers.
Bounces
The PurpleFruit system removes bad email addresses there is no need to do the work yourself. The system scrubs each list after an single email contact bounces six times. If we conclude that it is certainly a true bounce before the six sends, It will automatically remove the contact instantly.
Subscriber Sign Up Centre
Subscribers can effortlessly tell you exactly what they would like by visiting your custom subscription centre. You can keep this automatically created page simple, by just using your logo or you can use the simple CSS integration to style the page like your website. Subscribers can subscribe to an individual list or every one of your lists.
Single or Double Opt-in
Double opt-in lists will automatically confirm a new subscriber by sending an email, requesting they click on a link to verify that they want to receive emails from you in the future. You pick the process that suits you best. Every list allows gives you the option to turn double opt-in on or off.
Subscriber Sign Up Centre
Capture email addresses directly on your website with a customized subscription centre, allowing possible subscribers to sign up for the emails that interest them.
Download your reports
On the move and don’t have internet access? Unusual I know, but just in case you can always download any of your PurpleFruit reports as a CSV file anytime. We firmly believe that it’s your data, so you should always easy have access to it.
Easy List Imports
Uploading your contacts to PurpleFruit couldn’t be simpler. You can upload a variety of different file formats, the systems automatic deduping contacts cleans the list for you. We recommend when importing your contacts that you include first and last names making it easy to personalise your messages. An unlimited amount of custom data can be imported. If you don’t add personal information like First name, you can just copy and paste email addresses into a simple form., one by one or in large list.
Dedupe Lists Automatically
Its important you don’t send the same email to a single subscriber, but don’t worry with automatic deduping an email subscriber will never receive a duplicate copy of a campaign. You can even send a campaign to multiple lists and we will only deliver one email to the each subscriber.